Tradeshow Planning and Execution

The Consumer Electronics Show

We have executed booths at CES as small as 10×20 utilizing pop-up banners and 6′ tables with table skirts to a 100′ x 300′ fully custom booth with meeting rooms and live stage space.

Project Details

Client SanDisk
Date 2009
Booth Events RockBand Battle of the Bloggers

National Association of Broadcasters

For NAB, we were tasked with creating stickiness in the booth so we utilized the G-Technology Filmmaker Alex Buono responsible for the cinematography of 13 seasons of SNL’s fake commercials. Creating the same look and feel for the fake commercials was a real challenge and Alex took visitors through the steps for planning and execution of a shoot that starts in planning on Thursday and has to be aired for national television by Saturday night.

Wedding and Portrait Photography Show

For WPPI, We had a small budget but make big impacts with tradeshow attendees with a full complement of demo units, promotional giveaways like buttons and pens and photographer drop-ins and meet and greets.

Big Builders Show

At the Big Builders show, we helped IBM spin-off Home Director and it’s installation arm Digital Interiors to sell products and services to national builders like KB Home, D.R Horton, Shea and Pulte. The booth featured a rotating sign in the center and back-lit graphic panels on each of the outrigger displays where demonstrable products reside.